Projects

I turned a manager-assisted intake into a self-service flow for families of children with autism: managers now start admissions with 80% of the child's information, up from 20%.

I redesigned BH Field's internal care-management platform and its satellite tools for 25+ BCBAs and RBTs, including an AI session-notes generator.

I modernized the Siebel CRM interface used by 5,000+ Banco Nación commercial executives nationwide, working within the constraints of a legacy Oracle platform.

I designed a personalized lead-generation flow for Banco Actinver that cut the cost per lead from $5 to $0.50 and captured 300% more qualified leads in its first run.

I redesigned Sports World's mobile conversion funnel to capture qualified leads and drive digital membership sales across Mexico.

I built a modular Design System and restructured Dynamo's mobile information architecture to speed up delivery and unify the user experience.